The Five Reasons You Shouldn't DIY Web Design
Whether you are building a new website or revamping an existing one, the riskiest thing you can do is to DIY your web design.
Every business needs a high-quality website to compete in the modern digital age. Websites generate revenue, gather leads, serve as a platform for communication, and – perhaps most importantly of all – they give customers and clients a strong first impression of your brand.
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Many business owners are tempted to DIY website design or website creation as a quick-fix solution for a massive need on the digital landscape. This mistake can set your business back and allow your competitors to attract the clients and customers your business needs.
Hiring a professional website development team is worth every penny and can help you make back more money in the long run. High-quality websites are important assets that set your business apart and create a better user experience (UX) for your customers and clients.
This post will give you the top five reasons why you should invest in a professional website design rather than attempting a DIY web design.
Five Reasons Businesses Should Invest in Professional Website Design
1. When You DIY Web Design You Have Limited Access to Software, Tools, and Resources
A professional website design and development firm can take your website further using the best software, tools, and resources. They know how to use specific tools and techniques that only experienced professionals are familiar with.
Premium website tools will enhance your website’s user experience (UX) and will boost website functionality. This will help make your website more usable for your visitors and will give you an edge over your competitors.
Modern website tools and software will make it easy to convert prospects into sales and make your website unique.
Website development professionals have the technical skills and experience with programing language, web hosting services, and analytics software to create a website designed to convert website visitors into leads and sales.
2. A Professional Website Design company has Expertise in Understanding of Search Engine Optimization (SEO)
When business owners think about hiring professional website developers, they often think about the visual aspects of the site. However, the best websites are easy to find and navigate in addition to having visual appeal.
This is the role of search engine optimization (SEO). Professional website development firms will have a solid understanding of how search engines work and how to make a site appear and rank well on search engine results pages. Instead of lingering on page three or four, sites designed by professional web development firms keep SEO best practices in mind to help your site compete for the top spots on Google.
3. A Professional Website Design Company has Expertise in User Experience (UX)
Designing a website that draws in visitors and converts them to clients or customers is no cakewalk. It takes a professional website design team who knows what people want to see and how they interact with websites.
Sites that are unsightly or difficult to use drive visitors away in droves. Creating a great website user experience (UX) influences a visitor’s psychology, and according to this Stanford report, 75% of users admit to making judgments about a company's credibility based on their website's design.
A professional web development team knows how to create a user experience that attracts and retains visitors, ultimately converting them to leads and sales.
A poor user experience (UX) means a higher bounce rate. Learn more about bounce rate and why it matters here.
4. When You DIY Web Design You Risk Inadequate Mobile Responsiveness
In today's world, more visitors than ever will come to your site on their mobile devices. Because of that, if your site does not look good or operate properly on mobile devices you will end up losing traffic.
Those business owners who attempt to DIY their website development or website design may not have the technical skills to translate their desktop website to mobile.
A professional web design and development firm will deliver a premium website that attracts users on mobile in addition to tablets and desktops.
5. When You DIY Web Design You Invest Time and Risk Errors
There is no doubt about it, designing your website takes a lot of time. As a business owner, do you have time to spend multiple days or weeks designing your website? That is time that is often better spent developing your business and discovering new leads.
Not only that, but when you DIY website design you risk making costly errors that can cause your website to plummet in search engine rankings. Small errors will negate your efforts and can result in wasted time.
Professional web development firms have the experience to avoid costly mistakes and save you time. You can have the confidence that a team of professionals is creating a viable digital asset you can use while you continue to develop your business and oversee those things that you do best.
Professional Website Design to Take Your Business Further with Legend Web Works
If you're aiming for a website that truly represents your business as a professional digital asset, it's generally not recommended to opt for DIY website design.
When you try to DIY your website, you risk costly errors, wasted time, and missed fundamentals that help your website attract visitors and make sales.
Your website’s digital footprint matters. Here are seven ways to increase your impact.
For a website that helps your business attract leads and make sales, Legend Web Works is here for you.
Legend Web Works has helped hundreds of businesses just like yours build an online presence that helps their Cincinnati and Dayton businesses thrive.
For a professional website reach out to Legend Web Works now!
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