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There are a few things as important to your business as your website.  

From helping future customers find your business, to hosting valuable information about your business, your website has many uses.  

So, you are looking to give your business new life. Or maybe, you are on the precipice of starting something completely new.  

Regardless of where your business is in its development, you need to understand the power of content marketing.  

If you have ever spent so much as a minute on the internet, then you have dealt with SEO (even if you don’t know it). 

But what is SEO? It’s not a term very many people hear in their lifetimes, let alone in their daily lives.  

Website managers will do anything to get ahead.  

So why is it that over the past year so many websites have lost so much traffic? It isn’t because their website manager is lazy.  

No, so many websites have plummeted in SEO traffic because Google made numerous Core Updates and changes to their algorithm in 2021.

The conversion of page views to sales is no secret.  

It’s simple. There are proven concepts and ideas which digital marketing managers have been using for years to passively drive sales to their company.  

One of the best ways to convert visitors to buyers is through the development of comprehensive landing pages.  

Two social media and technological giants, Facebook and Google, have each made name changes in the past month.  

For Facebook, the change is a significant one. For Google, only one aspect of their company was renamed. For both, the logic behind the name changes is the same.  

If you manage a website, then you know one of the most useful functions is direct contact with customers.  

The easiest way to collect responses from readers is through a well-thought-out and well-developed contact page.  

While it’s easy to say you want the best contact page around, developing one can be surprisingly difficult.  

A new year is upon us. While you may still have the same website, the way your customers interact with it may have changed. Likewise, if you’re not keeping with SEO (Search Engine Optimization) best practices, you may be falling behind and not even know it.  

In this post, we will go over some website housekeeping tasks you need to check up on before the new year begins. Not only will this help you prepare for the new year, but it will also help you increase your overall traffic and sales numbers.